Allude

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  1. Regular Price 69 000 ₸
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Founded by Andrea Karg in 1993 in Munich, Allude is the epitome of sophisticated luxury and elegance in the world of cashmere knitwear. The idea for the brand arose from Andrea’s personal passion for quality cashmere products, which attracted her with their softness, warmth and noble shine. She set herself the goal of creating collections that would combine innovation and tradition, becoming the standard of style and comfort. Allude has become a symbol of high-quality knitwear, offering collections for women, men, accessories and home items. Central to the brand’s philosophy is cashmere – a natural fiber that can give a unique feeling and retain its shape even after repeated use. To achieve the best quality, Allude uses only selected cashmere from trusted suppliers, which guarantees the durability and exceptional softness of each product. Andrea Karg has brought a modern approach to the cashmere tradition, offering not only classic models, but also innovative designs that reflect the latest fashion trends. The lines and silhouettes of Allude collections are always consistent, elegant and sophisticated, combining minimalism with high quality workmanship. As a result, the brand's products look relevant and harmoniously complement both casual and more formal styles. Today, Allude is represented in more than 700 boutiques and department stores around the world and has gained a strong position in the luxury knitwear industry. The brand's collections are known not only in Europe, but also in Asia and America, attracting connoisseurs of quality and stylish solutions. The brand is also actively developing the home accessories segment, including blankets and pillows, creating an atmosphere of coziness and elegance in the interior.